Market Data
|
|
2001 |
2005
|
|
Total CD sales
|
EUR 2.2 bn |
EUR 1.6 bn (2003) |
|
CD albums (units) |
173.3 mil
|
123.7 mil
|
|
Blank CDs (units) |
182.0 mil
|
439.0 mil
|
Statistics for the first half of 2006:
Physical sales (units) decreased by 3.4% compared to first half of 2005
CD sales remained stable
MC sales continue to decrease
Downloads increased by 36%, roughly 10 million single tracks and 700,000 bundles
(However: below industry expectations, mainly because of illegal download platforms.)
Single CD sales decreased by 14.5%
Music DVD sales increased by 10% to 4.4 million units
Point of sale for recorded music:
About 66% of music is purchased through retailers
Approximately 30% of music is purchased through specialised mail order companies
(internet or regular mail-order)
The remaining 4% comes from miscellaneous services including digital downloads
Market Share - Genres
|
Pop
|
40.0%
|
|
Rock
|
15.2
|
|
Schlager (German soft pop)
|
8.6%
|
|
Volksmusik (trad. German folk music)
|
2.0%
|
|
Dance
|
6.9%
|
|
Classic
|
7.1%
|
|
Children’s
|
7.0%
|
|
Jazz
|
2.0%
|
|
Other
|
11.2%
|
Highlight of German Music Charts (week of November 22, 2006):
45% of music was German produced, but not necessarily in German!
40 % of music was US and
UK
productions
Remaining: various countries
Approx 90% of products in charts are from the four major companies (Universal, Sony-BMG, EMI, Warner)
According to GermanSounds, piracy is less than 10% in
Germany
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